Letter of Participation
Winter Bridge Promotional Program
Dear Carrier:
CE Southeast is exceited to announce that we have partnered with New Box Marketing of an exciting incentiveprogram that will increase your leads and sale of Carrier HVAC systems.
This current program will run from November 15, 2017 to February 28, 2018.
New Box Marketing will be providing High Value Electronics of the home, available from Best Buyas incentives for homeowners to purchase qualitified Carrier systems from you. You will receive markeing materials and guidance on how to market this promotion.
Basically, it is “Buy an HVAC system, Get a Free TV”.
You’ll receive special pricing for the select items and do not need to purchase any item until after the system has been installed and you’ve been paid. All delivery of the items to your customers will be handled by Best Buy.
CE Southeast will be providing a 50% reimbursement for the selected gift on qualifying systems provided that co-op funds are available.
A list of qualifying systems, available incentives and procedures for reimbursement will be provided to you by representatives of New Box Marketing and your Territory Manager.
This is a program that has been very successful in other parts of the country, and we are very excited about participating.
This program is being provided only to select dealers in each city/market. As an exclusive program, we hope that you will aggressively promote this program to help you achieve increased leads and sales during this holiday season.
Thank You,
Mitchell Johnston
Vice President Sales and Marketing
CE Southeast
Bruce Kalick
President/CEO
New Box Marketing / Your Marketing Director



